Representatives of fashion seek to contribute to the preservation of the environment, leading luxury brands Alexander McQueen and Balenciaga have refused to use natural fur in their collections to maintain a position of sustainable development and contribute to the preservation of the environment.
Kiev. Ukraine. Ukraine Gate – April 05, 2021 – Fashion
In the fall of 2020, the UK government completely banned the production and sale of natural fur. The decision was made by the country’s authorities after several major brands refused to use fur, including Gucci, Burberry, Tom Ford, Versace, Prada, and all those who presented their collections at London Fashion Week.
Now fashion houses Alexander McQueen and Balenciaga have also abandoned the use of natural fur in their production. Note that these brands belong to Kering, which has been focusing on conscious consumption and sustainable development for several years.
Kering also includes other influential brands that have not resorted to natural materials for a long time. However, there are those who have not yet relied on environmental friendliness. Yes, the iconic fashion house Saint Laurent and Brad Pitt’s favorite brand Brioni still continues to manufacture and produce clothing from natural materials.
By the way, an alternative to natural materials has long been found. For example, the brand Stella McCartney has released clothes made of leather … mushrooms!
Read also: An Alternative to Spraying Agricultural Land for Farmers!
Source: Ukrgate
